Privacy Policy
Ipsos Insight, LLC, commonly known as Ipsos
(“Ipsos”, “we” or “us”), is a specialist research agency registered in the
state of Delaware and part of the Ipsos worldwide group of research companies.
Ipsos’ full company details are: Ipsos-Insight, LLC, 360 Park Avenue South,
17th Floor, New York, NY 10010. This privacy policy explains how we use any
personal data we collect from you (“Mystery Shopper”, “you”, or “your”), when
you join our panels, take part in surveys, use the iShopFor Ipsos website and
online panel, “Sassie” or the online panel, ‘Shopmetrics’, and iShopFor Ipsos
mobile application supplied by Ipsos and technology partner, Research Metrics.
Click here to consult the
Privacy Policy for Research Metrics.
Ipsos abides by all generally accepted
professional industry standards and practices applicable to the advertising and
marketing research industry including, without limitation, Insights
Association, as such Ipsos abides by the Insights Association Code of Standards
and Ethics and the International Code of Marketing and Social Research Practice
issued by the ICC and ESOMAR, and other market research associated regulations
and guidelines.
You can find further information about
Ipsos on its website that can be found here: https://www.ipsos.com
Participation in this research is
voluntary, and you are free to withdraw your consent at any time, either by not
completing a survey or later by contacting us as described under: “9. Who to contact if you have any questions about this panel or
this privacy policy?” This privacy policy applies to any research
activities on Shopmetrics and Sassie (“panels”).
Topics:
1.
What personal data will Ipsos
collect about you?
2.
Why we collect personal data
from you?
3.
How will Ipsos use the personal
data you provide?
4.
Third parties
5.
Children
6.
Do these panels use Cookies or
similar code?
7.
How long will Ipsos keep the
personal data you provide?
8.
How can you get access to your
personal data, correct it, request its transfer and/or erasure?
9.
How does Ipsos ensure your
personal data is held securely?
10.
Who to contact if you have any
questions about these panels or this privacy policy?
11.
Changes to this privacy policy
12.
Useful Links
1. What personal data will Ipsos collect
about you?
The categories of personal data we may
collect about you through your involvement in the Panel include:
·
Identification Data – e.g. your
name, age, date of birth & gender, etc.
·
Contact Data - e.g. your phone
number, email address, postal address, etc.
·
Data relating to your financial
and economic situation – e.g. annual income / wages, tax situation, etc.
·
Work Life Data - e.g. your
profession and/or professional background, education, training, awards, etc.
·
Electronic Connection Data -
e.g. details about your computer, IP address, logs (See Paragraph 6)
·
Photos and Videos
·
Special Categories of Personal
Data or Sensitive Personal Data (we will only collect this with your prior
explicit consent) - e.g. your race and ethnicity, political opinions, religious
or philosophical beliefs, trade union membership, genetic data, biometric data,
data concerning health, data concerning sex life or sexual orientation, etc.
·
Verbatims
We collect the personal data you provide by
email and in completing our recruitment survey when you decide to join the
panels. We also collect the personal data you provide when you voluntarily
complete any of the surveys, participate in any other panel activities, email
us, or you provide feedback, comments or other personal data on our panel
members’ website.
In some instances, concerning our research,
we may ask you to provide certain sensitive personal data, for example
revealing your racial or ethnic origin, political opinions, religious or
philosophical beliefs, trade-union membership or data concerning health or sex
life. You do not have to answer these questions and such questions will always
include a "prefer not to answer" option. Responses to these questions
will remain confidential unless you explicitly and freely consent to your
responses to these questions, together with your personal data, being passed to
research clients for further in-depth research analysis.
2. Why we collect personal data from
you?
We collect personal data in order to be
able to conduct market research, which is the primary purpose of why we collect
personal data from you. When you join our Panels, we enter into a contract with
you, which is subject to this Privacy Policy as well as our Terms and
Conditions.
In order to fulfil our obligations to you
under this contract and invite you to appropriate surveys, we need to collect,
process and profile the personal data requested during the recruitment or which
you may subsequently add to your profile on the Panel website, which is
processed using automated methods. This personal data is also required in order
for us to send you any rewards and be able to contact you concerning any
surveys.
We also collect additional personal data
from you with your consent, in particular where you respond to any survey
invitations, we send to you or that you may otherwise voluntarily provide. Your
response and participation in any survey is entirely voluntary. There may also
be situations, where we seek additional consent or even explicit consent from
you, where appropriate or required.
3. How will Ipsos use the personal data
you provide?
We will use the personal data you provide
to:
·
Fulfil the terms of our
contract with you.
·
Keep a record of your
membership of this panel.
·
Send you invitations to participate in surveys
or other panel activities that are relevant to you, based on your consent and the
information you provide or may provide.
·
Send you a text message to your
mobile phone number to , 1) verify your application and activate your Panel
account using a verification code, 2) send you invitations to participate in research
activities. You can opt-out of text
message communication by emailing mystery.shopping@ipsos.com
with the subject line ‘No survey invites through text message.’
·
Append your existing personal
data to your responses for any surveys that you participate. This may include
personal data such as geographical location or age, which will be appended to
your responses for the purpose of analysing the survey responses and producing
anonymous, statistical research results.
·
With your explicit consent,
which might be sought in a specific survey or shopping activity and limited
thereto, to pass your individual survey responses together with your panel personal
data to a third party. The third party will use all of this information only
for research purposes which will be explained in the relevant survey or
shopping activity.
·
Where you have explicitly
consented and prior to your personal data being provided to a third party, the third
party may also contact you, using the personal data you provided, to invite you
to further participate in research they conduct.
·
To create anonymous,
statistical profiles of Panel membership based on the personal data provided by
Panel members.
·
With your consent, to pass your
information to other Ipsos Group companies so that they may invite you to
participate in research studies they are carrying out and that may be relevant
to you.
·
Send you email newsletters,
announcement or other communications.
·
Where you agree to take part in
a product test to arrange for such product to be sent to you.
As part of our wider research and internet
usage research studies, we may also:
We may also send your information to our
sub-contractors or affiliated companies who carry out some work on our behalf,
control and responsibility, for data hosting or as described in paragraph 4.
Some of these sub-contractors may be based outside of the United States;
however, they are required to abide by the same data privacy legal requirements
and security arrangements as ourselves and will be subject to appropriate technical
and organizational measures, a description of which can be obtained by
contacting us as set forth in paragraph 10.
We will NEVER use your personal data for
any purpose other than for market research or as described in this policy.
Other than in relation to these Panels (like participating in further surveys),
we will NOT try to sell you anything, nor use your information for marketing
purposes. We will NOT try to sell you anything, nor use your personal data for
marketing or advertising purposes. Nor will we ever pass your personal data to
third parties for marketing or advertising purposes.
Access to your personal data will be
limited to only those Ipsos staff involved in these Panels, or who need access
to support the systems used for these Panels, such as the online survey and
research data analysis systems or Panel portals. This may include staff in:
·
Other Ipsos Group companies
involved in this research, some of which may be in other countries.
·
We may also share your personal
data with our subsidiaries and affiliates and with service providers who
perform services for us. We do not authorize our service providers to use or
disclose any information, including personal data, except as necessary, to
perform services on our behalf or to comply with legal requirements. These include very specific cases such as:
o
you agree to take part in a
product test, or
o
when you place an order to
redeem prizes or awards, if applicable, in order to process the delivery of
such item, Ipsos may forward your personal data for fulfilment, or
o
Ipsos may forward your personal
data or survey answers to another market research institute, supplier, and/or
end research client
We will take all reasonable steps to ensure
that any personal data we process is accurate, adequate, relevant and not
excessive, given the purpose for which it was obtained. We will not process
personal data obtained for one purpose for any unconnected purpose unless you
have provided explicit consent for this.
For more information about our Panels,
Panel membership or information related to your membership of our panels,
please contact our Panel Support Team as provided in paragraph 10.
4. Third Parties
We may use subcontractors, applications, or
affiliated companies to carry out some work on our behalf, under our control
and responsibility, for data hosting, making payments to you, translation,
communication, map creation based on movement while performing specific Mystery
Shopping Tasks or as described above. Some of these subcontractors may be based
outside the United States; however, they are required to abide by the same data
privacy legal requirements and security arrangements as ourselves and will be
subject to appropriate safeguards, a description of which can be obtained
contacting us as set out below.
We are using various Google applications,
like Gmail and Google Translate. Any such activity will be subject to
Google’s Privacy Policy.
When you are using our Facebook page in order to communicate with us, this use
will be subject to Facebook’s relevant Terms of Use and Privacy Policy.
With your express consent we might in specific cases provide your data to our
clients.
To see the list of Third Parties we
use please consult the annex A below.
5. Children
For any Tasks aimed at children, we will
always require prior consent from a parent or a legal guardian, and are legally
responsible for the child, before inviting such child to take part in the
research.
4. Do these panels use Cookies or
similar code?
Yes, the panel online surveys and panel
websites do use 'cookies'. These are small files stored on your computer. These
files are only used where necessary for the survey or portal to work properly.
Specifically, in respect of cookies, further details of what cookies are can be
found by visiting www.aboutcookies.org.
By joining our Panels and taking part in
our online research, you agree to our use of cookies and similar technologies
(“Cookies”) and the collection of information from your PC/Laptop or other
computing device you may use whilst taking part in our online research
activities as outlined below.
We also automatically capture information
about your operating system, display settings and browser type in order to
ensure that the survey questionnaire is delivered in a form suited to the
software your computer is using. If you participate in the Community using a
mobile device (e.g. tablet or smartphone), we also capture the type and brand
(e.g. iPhone). We do not capture any other information from your computer, nor
do we track or collect information outside of your participation in the Panels
where you have not provided us with consent to do so. We do not link this
automatically-collected data to any other information that we collect about
users.
Find out more about the cookies by visiting
https://ishopforipsos.com/en_US/page/detail/cookies.
6. How long will Ipsos keep the personal
data you provide?
How long we may retain personal data about
you will depend upon the purposes for which the personal data was collected,
whether you have requested the deletion of your personal data, and whether any
legal obligations require the retention of your personal data (for example, tax
and accounting purposes). We generally will not retain personal data any longer
than is necessary to fulfil the purpose(s), which the personal data was collected.
(Only if applied) If you earned points, we will retain personal data about you
and the points earned for a period of (1) one year beyond the end of your
membership in order to fulfil any reward. Once you redeem your points for a
reward, we will retain the personal data specifically required for reward
fulfilment for a period of two (2) years.
7. How can you get access to your
personal data, correct it, request its transfer and/or erasure?
You are entitled, at any time, to ask us
the following:
|
to provide you access to your personal information
|
Each user has the right to know the purposes of the processing,
our personal data categories, the parties or categories of parties with which
your personal data is shared, the data retention period, and the source of
our data that is not collected directly from you.
|
|
request the rectification of incorrectly entered data
|
We want to make sure that your personal information is correct and
up-to-date. You can ask us to correct or remove information deemed inaccurate
or obsolete.
|
|
to withdraw your consent
|
When your personal data is processed based on your consent, you
can withdraw this consent at any given time and we shall comply accordingly.
|
|
request the deletion of your personal data
|
You can ask us to stop the processing or even delete the personal
information that we hold about you. If your personal information is required
to fulfill an Ipsos contractual obligation to you, Ipsos may be unable to fulfill
this contractual obligation. Also, if your personal information is necessary
for Ipsos to comply with certain legal obligations, your application can not
be managed.
|
|
to object to the way we handle your data
|
Please note that you have the right to oppose the processing of
personal data based on a legal basis that Ipsos considers legitimate. This
does not apply if a legal provision requires that the personal data are data
to be processed.
|
|
request the transfer of your data to another processor (the right
to portability)
|
You have the right to request from us to transfer your personal to
another data processor or controller in an easily readable format that can be
used in this purpose.
|
|
to provide you with a copy of the personal data we have
|
You can contact us if you want a copy of some or all of the
personal information, we store about you.
|
|
the right to lodge a complaint with a supervisory authority
|
If you have any complaints, we will appreciate if you give us an
opportunity to resolve any issue first, by contacting us as set out below.
You are, however, always entitled to contact your state or federal regulatory
authority.
|
To exercise any of these rights, please
contact our Data Protection Team, contacting us as set forth in paragraph 10,
with “Shopmetrics” or “Sassie” as the subject line.
8. How does Ipsos ensure your personal
data is held securely?
We take our responsibilities to keep your
personal data secure very seriously. As such we take every reasonable
precaution to ensure your information is protected from loss, theft or misuse.
These precautions include appropriate physical security of our offices,
controlled access to computer systems, and use of secure, encrypted internet
connections when collecting personal data. As we collect personal data, we have
implemented a personal data protection system that takes into account all the
controls included in the legal requirements. As part of our commitment to the
security of your information, Ipsos has regular internal and external audits of
its information security and is certified to be compliant with the requirements
of the International Standards for Information Security ISO 27001.
9. Who to contact if you have any
questions about this panel or this privacy policy?
If you have any questions about this Panel
or how your personal data will be used, please contact the study team. They can
be contacted by email sent to mystery.shopping@ipsos.com. Or by letter sent to
“Shopmetrics” or “Sassie” Team.
Ipsos Insight, LLC
360 Park Ave. S., FL 17
New York, NY 10010
United States
If you have any questions or require
further information this privacy policy, Ipsos’ compliance with data protection
laws or information we may hold about you, please contact our Data Protection
Department. They can be contacted by email sent to dpo.usa@ipsos.com with “Shopmetrics” or
“Sassie” as the subject line or by phone 833-931-1523.
Ipsos Insight, LLC
Attn: US Data Protection Officer
360 Park Ave. S., FL 17
New York, NY 10010
United States
Please quote your email address used for
“Shopmetrics” or “Sassie” in your email or letter.
10. Changes to this privacy policy:
We keep this privacy policy under regular
review and we will place any updates on this webpage. We will also inform you
of any changes via email or when you log-on after any change. Our privacy
policy was last updated on January 5, 2022.
11. Useful Links:
Ipsos Group: www.ipsos.com
Insights Association: www.InsightsAssociation.org
ESOMAR: www.esomar.org
Annex A : List of Third
Parties
Advertisement:
|
Tool
|
Objective
|
Company
|
- Google Analytics
- Google Tag Manager
|
Analysis of the traffic on ISFI registration
website.
Analysis of the traffic on our news website.
|
Google
|
|
|
Advertisement on Google search and its partners.
|
Google
|
|
|
Facebook Advertisement paid & free public
groups.
|
Facebook
|
|
|
Advertisement on Instagram.
|
Facebook
|
Operations:
|
|
Mobile Application, Online Systems & Shoppers
database to manage Mystery Shopping Tasks.
|
Research Metrics
|
|
|
Bulk e-mails sent to Shoppers & E-mails
Interaction Analytics.
|
Mailchimp
|
- Facebook
- Messenger
- Instagram
|
Communication with the mystery shoppers &
entertainment.
|
Facebook
|
|
|
Communication with the mystery shoppers &
entertainment.
|
Twitter
|
|
|
Pinpoint Map creation according to Shopper’s data.
|
Batchgeo
|
|
|
Basic computer desk software used in Operations. We
use Excel folders and Word documents containing Shopper’s data for operation
purposes.
|
Windows
|
|
|
Our official working
addresses are created through Outlook.
We send and receive data
via e-mails.
|
Microsoft Corporation
|
|
|
Email server and a web client.
|
Zimbra
|
|
|
Communication within our teams.
|
Microsoft Corporation
|
- Chatbot
- Microsoft
Power BI
- Live chat
|
A chat software built as additional Mystery Shopper
Support that is available 24/7. Provides general support and collects general
requests from the users. Chatbot Analytics.
Reporting platform for chatbot data.
|
Feedyou
Mluvii
Microsoft Corporation
|
|
|
Omnichannel communication platform to manage
communication with Mystery Shoppers: voice calls, emails, SMS, live chat,
WhatsApp and Facebook Messenger communication, chatbots.
Online System & Mystery Shoppers database.
Communication Analytics.
|
Infobip
|
Validation:
|
|
Language check of Shoppers’ answers from surveys.
|
Google
|
Payment:
|
|
Shopper data processing for payments and invoices.
|
Ipsos
|
|
|
Shopper data processing for payments and invoices.
|
Ipsos
|
|
|
Process Payment processing.
|
PayPal
|
